Social Media Marketing has emerged to be one of the most impactful modes of digital marketing as the influx of social media users has increased significantly over the years. Social Media allows businesses to attract customers by promoting their product or services on social media by creating and publishing engaging content, i.e, Videos, Promotional Graphics, or even written content. Social Media Marketing helps businesses develop a digital footprint that can lead their customers straight into buying their service or product. From increasing website traffic to sales revenue, social media marketing can help your business achieve business goals.